» November 4, 2007 in
Official Notice: Make Money Online Blogs Are HOT! Not only are they selling well we will probably be tracking over 250 of them soon (I've got a handful to approve yet).There have been some notable blog sales in the Make Money Online Blogosphere and the blogs selling for substantial prices.
For instance:
Blogging Fingers Sold for $6000 with only 200 subscribers at the time of the sale. That is paying $30 PER SUBSCRIBER
Ryan Shamus sold for $2500 with only 90 subscribers on the day of the sale. That is paying $27.78 PER SUBSCRIBER
One Mans Goal currently has it's high bid at $6400 and only has 182 subscribers on the day of the last bid. That is paying $35.16 PER SUBSCRIBER
How Much Is Your Make Money Blog Worth Then?
The average that people are paying per subscriber on a blog is $30.98 per subscriber.
Please don't tell me these people are paying for some "perceived" earnings per 10 months equation or whatever. None of these blogs have been around 10 months to prove it. Therefore we'll measure by RSS subscribers for this exercise.
I did a query on all blogs competing for the Top100 list to grab their feedburner stats and grabbed their subscriber count if my script could find it. I then simply multiplied the subscriber count by the going value of a subscriber at $30.98 and volia! The current value of each of the make money online blogs.
The Current Value Of Your Make Money Online Blogs
Subscribers
34846
$1,079,529.08
Subscribers
20086
$622,264.28
Subscribers
13694
$424,240.12
Subscribers
7164
$221,940.72
Subscribers
7047
$218,316.06
Subscribers
5414
$167,725.72
Subscribers
2439
$75,560.22
Subscribers
2085
$64,593.30
Subscribers
2009
$62,238.82
Subscribers
1730
$53,595.40
Subscribers
1528
$47,337.44
Subscribers
1511
$46,810.78
Subscribers
1333
$41,296.34
Subscribers
1260
$39,034.80
Subscribers
1081
$33,489.38
Subscribers
1079
$33,427.42
Subscribers
1043
$32,312.14
Subscribers
1033
$32,002.34
Subscribers
932
$28,873.36
Subscribers
910
$28,191.80
Subscribers
890
$27,572.20
Subscribers
882
$27,324.36
Subscribers
855
$26,487.90
Subscribers
760
$23,544.80
Subscribers
753
$23,327.94
Subscribers
711
$22,026.78
Subscribers
703
$21,778.94
Subscribers
648
$20,075.04
Subscribers
589
$18,247.22
Subscribers
577
$17,875.46
Subscribers
564
$17,472.72
Subscribers
551
$17,069.98
Subscribers
551
$17,069.98
Subscribers
514
$15,923.72
Subscribers
480
$14,870.40
Subscribers
468
$14,498.64
Subscribers
434
$13,445.32
Subscribers
429
$13,290.42
Subscribers
428
$13,259.44
Subscribers
340
$10,533.20
Subscribers
325
$10,068.50
Subscribers
308
$9,541.84
Subscribers
285
$8,829.30
Subscribers
248
$7,683.04
Subscribers
243
$7,528.14
Subscribers
232
$7,187.36
Subscribers
231
$7,156.38
Subscribers
230
$7,125.40
Subscribers
217
$6,722.66
Subscribers
210
$6,505.80
Subscribers
207
$6,412.86
Subscribers
203
$6,288.94
Subscribers
186
$5,762.28
Subscribers
180
$5,576.40
Subscribers
176
$5,452.48
Subscribers
175
$5,421.50
Subscribers
175
$5,421.50
Subscribers
166
$5,142.68
Subscribers
165
$5,111.70
Subscribers
159
$4,925.82
Subscribers
150
$4,647.00
Subscribers
147
$4,554.06
Subscribers
146
$4,523.08
Subscribers
143
$4,430.14
Subscribers
132
$4,089.36
Subscribers
123
$3,810.54
Subscribers
121
$3,748.58
Subscribers
118
$3,655.64
Subscribers
113
$3,500.74
Subscribers
110
$3,407.80
Subscribers
110
$3,407.80
Subscribers
105
$3,252.90
Subscribers
103
$3,190.94
Subscribers
98
$3,036.04
Subscribers
97
$3,005.06
Subscribers
93
$2,881.14
Subscribers
92
$2,850.16
Subscribers
91
$2,819.18
Subscribers
90
$2,788.20
Subscribers
85
$2,633.30
Subscribers
81
$2,509.38
Subscribers
80
$2,478.40
Subscribers
78
$2,416.44
Subscribers
77
$2,385.46
Subscribers
73
$2,261.54
Subscribers
73
$2,261.54
Subscribers
70
$2,168.60
Subscribers
70
$2,168.60
Subscribers
68
$2,106.64
Subscribers
66
$2,044.68
Subscribers
65
$2,013.70
Subscribers
63
$1,951.74
Subscribers
61
$1,889.78
Subscribers
60
$1,858.80
Subscribers
60
$1,858.80
Subscribers
54
$1,672.92
Subscribers
52
$1,610.96
Subscribers
52
$1,610.96
Subscribers
51
$1,579.98
Subscribers
47
$1,456.06
Subscribers
47
$1,456.06
Subscribers
46
$1,425.08
Subscribers
44
$1,363.12
Subscribers
44
$1,363.12
Subscribers
41
$1,270.18
Subscribers
41
$1,270.18
Subscribers
37
$1,146.26
Subscribers
34
$1,053.32
Subscribers
34
$1,053.32
Subscribers
33
$1,022.34
Subscribers
29
$898.42
Subscribers
20
$619.60
Subscribers
19
$588.62
Subscribers
18
$557.64
Subscribers
16
$495.68
Subscribers
13
$402.74
Subscribers
13
$402.74
Subscribers
12
$371.76
Subscribers
10
$309.80
Subscribers
8
$247.84
Subscribers
7
$216.86
Subscribers
7
$216.86
Subscribers
6
$185.88
Would You Sell Your Blog For $30.98 Per Subscriber?
Well would you? My valuation is $23,544.80. I would NOT sell my blog for that offer. No way.
This isn't a game for me. I'm also not in it for a lottery ticket or quick payday. Unless I was getting real hungry i wouldn't sell and I don't expect myself to get real hungry any time soon.
I'm not against starting some sites to sell, however branding/name recognition/reputation/relationship/networking are extremely important in this business. I'm learning this more and more every day. And a name or brand you build will give you the ability to earn much more over the long haul then selling out and have a nice few months.
Would you sell?
(disclaimer: Your results may vary. Valuations are for entertainment purposes only)
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Sly from Slyvisions.com says on November 4, 2007
Nice compilation you got here Mark.
Would you look at that. Slyvisions dot Com (based on its RSS subscribers) is worth $3,500.74! Maybe I should really sell it.... :)
Daniel says on November 4, 2007
I usually don't have much to add or be negative about when it comes to your posts but I have to add my 2 cents here.
Even though I do agree that PageRank maybe has diminished in relevance when appraising a blog, and that pure income may be not a perfect tool I have to as, is RSS Subscribers?
What we have seen from the recent contest between Shoemoney.com and Johnchow.com is that with some prices, evil and fame you can add insane numbers of subscribers in a short time.
Are they worth the same? If I hold a contest on my site and add 5000 RSS Readers, does that mean that my blog is worth $150.000 more?
Of course not! The relevance in somewhere in between. PR, RSS, Visitors (hits/unique) and monetization are all factors. Whereas I think that income/month + Hits are the biggest when I purchase sites (sure if the site is new then design and 'outlooks'). So I think I have to disagree with the RSS-valuation!
Keep up the good work though! Meant as constructive criticism!!
45n5 () says on November 4, 2007:
@Daniel - I take no offense to what you write. thanks for the comment.the numbers are for entertainment.
"The relevance in somewhere in between. PR, RSS, Visitors (hits/unique) and monetization are all factors."
I don't think those blogs that sold are doing any better in the pr/visitor counts that isn't proportionally reflected in their rss counts. But yes, certainly a proper valuation is more than rss counts.
CashQuests says on November 4, 2007
So mine's worth $28,000? Nah, I wouldn't sell it for that small amount either. Blogs are just too hard to start again...the whole registering a domain thing, installing wordpress. No way would I go through all that hassle again for just $28k.
Daniel says on November 4, 2007
You have good points. Also, I have more experience from other Blog-niches than the list. Where RSS-Subscribers are fickle and matters less to earnings.
The numbers in the list does seem to correlate spooky-well to a 10xmonthly earnings multiple!
GarryConn () says on November 4, 2007:
I have had an awesome week! My RSS numbers are low, yes. But I have doubled my numbers in a weeks time. I made a huge mistake of diluting my RSS subscription base. Total error in judgement. I had many different feeds going which created subscribers in each feed line. With that problem corrected and allowing FeedBurner.com to manage my feed and email notification, these numbers are increasing very nicely. The last two weeks has been very explosive for my blog.Can you let the cat out of the bag a little and offer some tips on the metrics of the Top 100 list. I would like to believe that I have searched around for more info about the list. But as it stands, I don't really know the balance of how blogs are ranked. In my opinion, its one thing to speak bluntly about how to make money online; however, with my blog... there is a little twist with that.
I don't blog and rehash about all the various products that you use participate in to make money online, but rather, I offer advice, tips and suggestions on how to be successful making money regardless of what program(s) people participate in.
thomassinfield () says on November 4, 2007:
haha.. I just made the list! Interesting concept, I dont think I would sell my blog for $600 though. I can't believe the premium some of these blogs are getting.CashQuests says on November 4, 2007
By my maths, all the blogs under John Chow combined are valued at $1,864,779. So with the $23k he makes per month, it would only take him a little under seven years to buy every single blog beneath him.
And I wouldn't put it past him! :)
shy guy says on November 4, 2007
Ha ha ha 6 subscribers also on the list..
I am using free blogger so I don't think there's any value on it..
RSS Newsniche says on November 4, 2007
It's interesting how you used RSS as a metric to measure worth. I wonder how RSS subscriber numbers correlate to traffic and monetization for the blogs in the list?
Caroline Middlebrook says on November 4, 2007
I certainly wouldn't sell but it's a personal blog so of course I couldn't sell it anyway. However, assuming it was branded instead, would I see then? At $30 per subscriber, nope :-)
See, looking at most blogs, the subscriber numbers increase exponentially over time. So if you can get $30 per subscriber now, imagine how many subscribers you'll have 6 months from now or a year from now.
Matt Jones says on November 4, 2007
I don't think this evaluation is over the top at all. As you say make money online blogs are hot now. Anything can be sold if marketed well. I am very surprised that you wouldn't sell 45n5 for $23k, that is dedication!
DayJobNuker (Bruce) says on November 4, 2007
Hi,
I am wondering why
1)my blog was left off this list as I have over 200 subscribers (before todays drop as google is left off) and am in your #86 position and
2)why my posts don't show up in your list of all the latest posts like everyone elses do.
I have emailed you about #2 but haven't gotten a response. Please let me know. Thanks.
Stuart says on November 4, 2007
Heck I'd probably sell for 47k :P
Although a nice experiment, valuation tends to base itself more on current & past revenue rather than subscribers.
Stu
45n5 () says on November 4, 2007:
@all - thanks for the comments. Funny thing is feedburner broke today. My query must have put them over the edge.@dayjobnuker:
1. I never got your email
2. I don't manually do this stuff, the script left dayjobnuker off because your autodiscovery of your feed is broken
in firefox, via my script, and via your own website code the auto discovery link for your rss feed is:
http://dayjobnuker.com/feed/
that forwards to here
http://dayjobnuker.com/?feed=rss2
That is BROKEN, or a dead link! My script can't read content where there is none. Now that I see it I manually updated it in the database and you should see anything done with a script here include your feed now, including moneylinks..
Trust me I don't manually update hundreds of blogs stats. Just a small bug in your code. I would make sure you remove all links that I mentioned above just to be safe.
YC says on November 4, 2007
I don't think I'll sell mine, the effort required to start up one again etc might be immeasurable, although I'd say it's harder for the new owner to maintain the brand, unless he/she already has a better or comparable brand. I still see blogs as different from normal sites, as readers attach the author emotionally with the brand.
That said, money talks so never say never. :)
45n5 () says on November 4, 2007:
@yc - "That said, money talks so never say never. :)"lol, very true. Glad I didn't say never ;-)
YC says on November 4, 2007
Mark, this reminds me so much of my youth when I wanted to go into music and make a living off that and guess what, I wanted to be in a metal band. I'd never sell out - it's metal and it means something to be metal!
Now - "The music's great, I still love it. But I need to eat." lol
Mubin says on November 4, 2007
Gimme 1k and IM OUTTA HERE :)
Collin De Ruyck says on November 4, 2007
I would never sell, even though I am not making crap yet. But I will and I have increased 1400% last month in blog earnings so I am willing to wait.
45n5 () says on November 4, 2007:
@gary - "Can you let the cat out of the bag a little and offer some tips on the metrics of the Top 100 list."it changes sorta regularly anyway so no point in it.
@YC - I WAS in a metal band about 15 years ago. Long hair and all.
@matt jones - "that is dedication!" yep ;-)
@caroline - I agree I think the niche has room to grow. It's taking a loss selling now imho
@newsniche - "I wonder how RSS subscriber numbers correlate to traffic and monetization for the blogs in the list?"
I'm guessing they correlate pretty well however for sure there will be exceptions.
Chad says on November 4, 2007
Interesting post. I would not sell. In fact of all the sites I started since day 1 I have never sold one. I just think future possible earnings are always worth more than cashing out for today.
Wendy Piersall says on November 4, 2007
Although eventually I would like to sell my blog, I am looking for an eventual 7 figure buyout, not 5. :)
Plus, now my site has 7 blogs, with a total of nearly 2000 subscribers.
Honestly, I think the value of the blog is in the overall traffic, influence and income, not the RSS subscriber count - I know this is an entertaining revaluation of your list, but my site will make way more than $39,034 next year (doubt I will hit it this year because my blog didn't really start making money until April or so).
Steven Snell says on November 4, 2007
Very interesting stuff. I know I was a bit surprised with some of the recent sales prices.
Roberta says on November 4, 2007
I'd consider selling my personal blog, robertaferguson.com if someone wanted to make an offer. It's in the top 3,400 in technorati and has 65 subscribers....Even though I don't know what my personal blog would be without me.....
Andy Beard says on November 4, 2007
There are companies in the business and motivational niches that make possibly $300 per subscriber per year.
The value of a membership site member is often measured in years, and the same could be true of a subscriber to a blog, not because they necessarily stay with that one site, but because they will continue to buy from you in the future.
It is true that blog growth can be quite rapid, though the value of one highly successful blog is also in its ability to be leveraged for other successful ventures.
GarryConn () says on November 4, 2007:
I guess the answer I am looking for and I would imagine others are too is "How do you climb the ladder" on this list? I am ranked 32 right now, but if I knew how the metrics of this list worked, I could work on improving. I understand that there is a secret formula being used, I am not interested in cracking that code... I just more less want to know what people can do to improve their ranking on the list. :)Can you touch on that a little bit or direct me to a page that is already written that talks more in detail about it?
Kieron says on November 4, 2007
My blog seems to have been left off the list too but never mind. Good fun to read though, very entertaining :)
Robert MacEwan says on November 4, 2007
Before we go hog wild here shouldn't we give less money to readers based on their age? Seriously, is a 15 year reallly worth $30?
;-)
45n5 () says on November 4, 2007:
@keiron - your problem is similar to the one above, your autodiscovery link is pointing to nothing.here's what your source shows:
link rel="alternate" type="application/rss+xml" title="Affiliate Marketing Blog from UK Offer Media RSS Feed" href=""
That is a dead link so my sccript finds nothing.
I'll manually update you in my DB.
Yaro says on November 4, 2007
Ahh these lists are a bit of fun, however in all seriousness it's pretty clear that blogs are becoming hot property.
Buying and selling websites is something I have done even before I blogged and in almost all cases the ratio of revenue to sale price is very generous to the buyer - there are a lot of bargains!
However in light of some of these recent blog sales I think sale price against value (based on the metrics divulged in the sale) is starting to line up more accurately.
Blogs are different too in that they don't continue to make money without ongoing work. If you buy a site that sells a product or a community that exists without you doing anything (a forum) then the value is easier to maintain.
With a blog, by virtue of the sale and change of ownership there is usually a shift downward in traffic - except perhaps when there is a lot of publicity - like in this situation we are watching now with bloggingfingers etc.
I think for smart people who can find talented writers to keep their blog purchases going, buying into the blogosphere is a cheap way to get started and grow a big network quickly.
The team behind splashpress seem to be doing just that.
Yaro
Minterest says on November 4, 2007
Does this post update automatically? I mean the number of readers.
Crystal says on November 5, 2007
This is definitely an interesting list. I didn't even know you could find someones subscribers if they aren't published. What about the amount/quality of the articles that are published? When you buy a blog you're also buying the rights to possibly hundreds of articles. If they are good I think that should add a lot of value to a blog. Or maybe thats a little idealistic ;)
WarriorBlog () says on November 5, 2007:
I don't agree with judging a blog's value by its # of subscribers here...for many reasons.Only one thing I think about:
How much it's making and how it's doing it :-)
Subscribers are important but don't think it's too important if you want to make money from your blog...
Amy Bass says on November 5, 2007
If you notice pretty much everyone have had their RSS feed subscriber numbers go down today. There is a reason. Just letting you know -
http://www.mydebtfreegoal.com/2007/11/rss-feed-panic.html
David Airey says on November 5, 2007
What's also important to consider is the actual domain name. I know this is for entertainment purposes, and I appreciate you putting the list together.
I'm getting at how my own site is registered as my own name, and there aren't too many folk out there called David Airey. Same with John Chow, or Andy Beard, even though I'm sure a lot of people would be willing to buy their sites for the traffic.
Cheers Mark.
Janice says on November 5, 2007
You can add QuickOnlineTips.com, another money making blog to your list. With over 13000 subscribers, they can sell for over $400,000 as per your list.
davestarr () says on November 5, 2007:
I've had very poor luck with getting Feedburner to consistently report subscribers on several small blogs. Your two messages about the source feed links may help, I'll try to figure that out ... but this would certainly be a prime area for some smart money blogger out there who really knows how feeds an FeedBurner works to write a nice "how to" post (blanant appeal for hand-holding LoL)That also points up the difficulty ... just what is a reliable way to count and/or verify subscribers? using subscriber count as part of a valuation algo ... but we need some sort of accepted definition of how the count is derived. It's kind of like the "unique visitor" conundrum, there's an infinite number of ways to define "unique" so and infinite argument as to how many a site ever really gets. How many angels can dance onthe head of a oin? ;-)
whydowork says on November 5, 2007
Great post!
I'm glad you're using the top 100 list to build out some more stats/scenarios.
I don't know if I'd consider selling our blog for $5,000, although we do have > 27k subscribers to our forums...lol Either way, If you're in it for the long term and believe your providing a service (which I do), there is no amount of money that could completely tear you away.
Kiltak says on November 7, 2007
Woot! [GAS] is worth over $100,000 :)
Moguling says on November 9, 2007
well i am not sure if valuing the blog based on number of subscribers is the right way of going about fixing a blogs value, there may be many inactive subscribers, and fixing average price of blog should be done only after taking into account sales of atleast 100 blogs...yes number of subscriber can be a part of blog valuation but you need to take into account other things also like how much revenue its making, how much more it can make(future potential), average number of daily subscribers signups..these are few i can think of.
Bryan says on November 22, 2007
I think it's hilarious that the guy from Cash Quests says...
"No way would I go through all that hassle again for just $28k."
Yet he sold his blog for $15,000... odd?
Jamdo says on November 22, 2007
Wow. I have over 100 subscribers and don't even update that often. If only I had known I was sitting on a gold mine! ;)
nithin says on November 28, 2007
Hey i think you missed this blog http://bucksfrominternet.blogspot.com
Dont you think so? I think you really missed some blogs out there. I am really surprised that even RSS subscribers 6 blogs are there.
Then why not this? This blog is having around 30
credit says on November 28, 2007
You make a good point regarding branding, and the fact you'll make more money in the long run by leveraging a good site to help your other sites.
I've sold a site I worked night day for over a year on, and I still regret it two years later.
Money Making Online Blogs says on December 24, 2007
As i am a new blogger i don't have much idea on the current values of online blogs. Thanks for providing the information.
Canada Wedding says on April 3, 2008
hmm. good numbers,but not sure if they are all correct. I have 150 subscribers to my photography blog,but doubt I can sell it for more than 300-400 bucks. I think there are other things that play a big role
California SEO says on April 8, 2008
I'd set my blog price at $5.99 per subscriber. This seems fair to me for a good short domain name. The more domain characters, the less $ per subscriber.
Patio Ideas says on April 9, 2008
I sure wish this were real. If it were I would work my butt off to get subscribers on my main blog.
NaijaEcash says on April 12, 2008
If it is all about RSS, then it would have been a lot easier to set up a blog, give out carrots so that people will subscribe and then offer same blog for sale.
I believe there are more factors to be considered. Cheers.
Living Off Dividends & Passive Income says on April 14, 2008
based on my 400 RSS subscribers, my blog is worth $12,000. Seeing that I make between $1,000 and $1,250 that's probably a good price.
However I wouldn't sell it unless I got a premium on that. Conversely, I wouldn't buy another blog unless I could get a discount on it!
